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Google Search and Analytics for QA

A QA path through Search Console, indexing, Tag Manager, GA4 events, consent, ecommerce, Firebase Analytics, BigQuery, reporting, and measurement release evidence.

Séances d'apprentissage 16Cours complet · gratuit

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A QA path through Search Console, indexing, Tag Manager, GA4 events, consent, ecommerce, Firebase Analytics, BigQuery, reporting, and measurement release evidence.

Programme du cours

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Explorez les titres des leçons et des sujets ici. Inscrivez-vous et connectez-vous pour lire les documents et passer les contrôles de connaissances gratuitement.

Leçon 11. Google ecosystem, accounts, properties, and a safe test charter

Theory, worked example, and practice

  • ArticlesGoogle ecosystem, accounts, properties, and a safe test charter
  • Contrôle des connaissancesCheckpoint: Google ecosystem, accounts, properties, and a safe test charter
Leçon 22. Google Search behavior and reproducible search checks

Theory, worked example, and practice

  • ArticlesGoogle Search behavior and reproducible search checks
  • Contrôle des connaissancesCheckpoint: Google Search behavior and reproducible search checks
Leçon 33. Search Console ownership, sitemaps, robots, and indexing

Theory, worked example, and practice

  • ArticlesSearch Console ownership, sitemaps, robots, and indexing
  • Contrôle des connaissancesCheckpoint: Search Console ownership, sitemaps, robots, and indexing
Leçon 44. URL Inspection, structured data, and page experience evidence

Theory, worked example, and practice

  • ArticlesURL Inspection, structured data, and page experience evidence
  • Contrôle des connaissancesCheckpoint: URL Inspection, structured data, and page experience evidence
Leçon 55. Measurement plans: questions, events, parameters, and ownership

Theory, worked example, and practice

  • ArticlesMeasurement plans: questions, events, parameters, and ownership
  • Contrôle des connaissancesCheckpoint: Measurement plans: questions, events, parameters, and ownership
Leçon 66. GA4 properties, streams, events, parameters, and key events

Theory, worked example, and practice

  • ArticlesGA4 properties, streams, events, parameters, and key events
  • Contrôle des connaissancesCheckpoint: GA4 properties, streams, events, parameters, and key events
Leçon 77. Google tag, Tag Manager, dataLayer, triggers, and versions

Theory, worked example, and practice

  • ArticlesGoogle tag, Tag Manager, dataLayer, triggers, and versions
  • Contrôle des connaissancesCheckpoint: Google tag, Tag Manager, dataLayer, triggers, and versions
Leçon 88. DebugView, Tag Assistant, and Network evidence

Theory, worked example, and practice

  • ArticlesDebugView, Tag Assistant, and Network evidence
  • Contrôle des connaissancesCheckpoint: DebugView, Tag Assistant, and Network evidence
Leçon 99. Users, sessions, acquisition, attribution, and reporting identity

Theory, worked example, and practice

  • ArticlesUsers, sessions, acquisition, attribution, and reporting identity
  • Contrôle des connaissancesCheckpoint: Users, sessions, acquisition, attribution, and reporting identity
Leçon 1010. GA4 ecommerce and revenue event contracts

Theory, worked example, and practice

  • ArticlesGA4 ecommerce and revenue event contracts
  • Contrôle des connaissancesCheckpoint: GA4 ecommerce and revenue event contracts
Leçon 1111. Consent, cookies, privacy, retention, and deletion

Theory, worked example, and practice

  • ArticlesConsent, cookies, privacy, retention, and deletion
  • Contrôle des connaissancesCheckpoint: Consent, cookies, privacy, retention, and deletion
Leçon 1212. Firebase Analytics for Android and iOS

Theory, worked example, and practice

  • ArticlesFirebase Analytics for Android and iOS
  • Contrôle des connaissancesCheckpoint: Firebase Analytics for Android and iOS
Leçon 1313. Data quality: duplicates, SPA routing, cross-domain, and filters

Theory, worked example, and practice

  • ArticlesData quality: duplicates, SPA routing, cross-domain, and filters
  • Contrôle des connaissancesCheckpoint: Data quality: duplicates, SPA routing, cross-domain, and filters
Leçon 1414. Explorations, funnels, cohorts, segments, and sampling limits

Theory, worked example, and practice

  • ArticlesExplorations, funnels, cohorts, segments, and sampling limits
  • Contrôle des connaissancesCheckpoint: Explorations, funnels, cohorts, segments, and sampling limits
Leçon 1515. BigQuery export, SQL reconciliation, and Looker Studio

Theory, worked example, and practice

  • ArticlesBigQuery export, SQL reconciliation, and Looker Studio
  • Contrôle des connaissancesCheckpoint: BigQuery export, SQL reconciliation, and Looker Studio
Leçon 1616. Analytics release gate and measurement capstone

Theory, worked example, and practice

  • ArticlesAnalytics release gate and measurement capstone
  • Contrôle des connaissancesCheckpoint: Analytics release gate and measurement capstone