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Corso pratico di QA

Google Search and Analytics for QA

A QA path through Search Console, indexing, Tag Manager, GA4 events, consent, ecommerce, Firebase Analytics, BigQuery, reporting, and measurement release evidence.

16 sessioni di apprendimentoCorso completo · gratuito

Panoramica del corso

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A QA path through Search Console, indexing, Tag Manager, GA4 events, consent, ecommerce, Firebase Analytics, BigQuery, reporting, and measurement release evidence.

Programma del corso

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Esplora i titoli delle lezioni e degli argomenti qui. Registrati e accedi per leggere i materiali e sostenere gratuitamente le verifiche conoscitive.

Lezione 11. Google ecosystem, accounts, properties, and a safe test charter

Theory, worked example, and practice

  • ArticoloGoogle ecosystem, accounts, properties, and a safe test charter
  • Verifica della conoscenzaCheckpoint: Google ecosystem, accounts, properties, and a safe test charter
Lezione 22. Google Search behavior and reproducible search checks

Theory, worked example, and practice

  • ArticoloGoogle Search behavior and reproducible search checks
  • Verifica della conoscenzaCheckpoint: Google Search behavior and reproducible search checks
Lezione 33. Search Console ownership, sitemaps, robots, and indexing

Theory, worked example, and practice

  • ArticoloSearch Console ownership, sitemaps, robots, and indexing
  • Verifica della conoscenzaCheckpoint: Search Console ownership, sitemaps, robots, and indexing
Lezione 44. URL Inspection, structured data, and page experience evidence

Theory, worked example, and practice

  • ArticoloURL Inspection, structured data, and page experience evidence
  • Verifica della conoscenzaCheckpoint: URL Inspection, structured data, and page experience evidence
Lezione 55. Measurement plans: questions, events, parameters, and ownership

Theory, worked example, and practice

  • ArticoloMeasurement plans: questions, events, parameters, and ownership
  • Verifica della conoscenzaCheckpoint: Measurement plans: questions, events, parameters, and ownership
Lezione 66. GA4 properties, streams, events, parameters, and key events

Theory, worked example, and practice

  • ArticoloGA4 properties, streams, events, parameters, and key events
  • Verifica della conoscenzaCheckpoint: GA4 properties, streams, events, parameters, and key events
Lezione 77. Google tag, Tag Manager, dataLayer, triggers, and versions

Theory, worked example, and practice

  • ArticoloGoogle tag, Tag Manager, dataLayer, triggers, and versions
  • Verifica della conoscenzaCheckpoint: Google tag, Tag Manager, dataLayer, triggers, and versions
Lezione 88. DebugView, Tag Assistant, and Network evidence

Theory, worked example, and practice

  • ArticoloDebugView, Tag Assistant, and Network evidence
  • Verifica della conoscenzaCheckpoint: DebugView, Tag Assistant, and Network evidence
Lezione 99. Users, sessions, acquisition, attribution, and reporting identity

Theory, worked example, and practice

  • ArticoloUsers, sessions, acquisition, attribution, and reporting identity
  • Verifica della conoscenzaCheckpoint: Users, sessions, acquisition, attribution, and reporting identity
Lezione 1010. GA4 ecommerce and revenue event contracts

Theory, worked example, and practice

  • ArticoloGA4 ecommerce and revenue event contracts
  • Verifica della conoscenzaCheckpoint: GA4 ecommerce and revenue event contracts
Lezione 1111. Consent, cookies, privacy, retention, and deletion

Theory, worked example, and practice

  • ArticoloConsent, cookies, privacy, retention, and deletion
  • Verifica della conoscenzaCheckpoint: Consent, cookies, privacy, retention, and deletion
Lezione 1212. Firebase Analytics for Android and iOS

Theory, worked example, and practice

  • ArticoloFirebase Analytics for Android and iOS
  • Verifica della conoscenzaCheckpoint: Firebase Analytics for Android and iOS
Lezione 1313. Data quality: duplicates, SPA routing, cross-domain, and filters

Theory, worked example, and practice

  • ArticoloData quality: duplicates, SPA routing, cross-domain, and filters
  • Verifica della conoscenzaCheckpoint: Data quality: duplicates, SPA routing, cross-domain, and filters
Lezione 1414. Explorations, funnels, cohorts, segments, and sampling limits

Theory, worked example, and practice

  • ArticoloExplorations, funnels, cohorts, segments, and sampling limits
  • Verifica della conoscenzaCheckpoint: Explorations, funnels, cohorts, segments, and sampling limits
Lezione 1515. BigQuery export, SQL reconciliation, and Looker Studio

Theory, worked example, and practice

  • ArticoloBigQuery export, SQL reconciliation, and Looker Studio
  • Verifica della conoscenzaCheckpoint: BigQuery export, SQL reconciliation, and Looker Studio
Lezione 1616. Analytics release gate and measurement capstone

Theory, worked example, and practice

  • ArticoloAnalytics release gate and measurement capstone
  • Verifica della conoscenzaCheckpoint: Analytics release gate and measurement capstone